Novelty Construction has been providing Northwest Wisconsin with quality carpentry services for over 5 years. As a small one-man army, the owner needed branding that set himself apart from other operations in the area. The current marketing was mostly word of mouth, with a business card doing most of the heavy lifting.

For this project I chose to update his current logo while keeping most design elements relatively the same. We worked together to bring more options to the table through digital and printed media such as an updated social media presence, as well as printed zines and thank you cards. Doing so gave Novelty Construction a modern edge to keep up with competitors.